Landscaping
Six finished gardens carrying the page, because a garden is judged on range and one photograph cannot show range.
You pick a layout, a colour scheme and a set of lettering. Your words and pictures pour into any of them, so changing your mind about the look later does not mean rebuilding anything.
Every page is plain HTML. There is no platform to be locked into and no runtime that can go down.
Roofing
Opens on a photograph, then alternating bands of evidence. Survives mismatched client photography because every image sits in a fixed frame.
Law
One column and no grid. A page like this is only as good as its sentences, which is the right test for a firm selling judgement.